On Tuesday September 4, 2012 the Hispanic Business Conference will commence. TargetGov’s President, Gloria Larkin, is moderating a seminar titled, “Reducing Marketing Costs Utilizing Social Media and Using Social Media as a B2B & B2G Networking Tool.” The seminar will last an hour and start at 10:05 AM.
The panelists chosen for the event are:
• Kristina Bouweiri, Reston Limousine President & CEO
• Jessica Primanzon, Deltek Senior Manager
• Dawn Arteaga, Novelli Digital Strategist
• Alex Ytuarte, American Express Senior Manager
Everyone participating in the seminar has been chosen based on referrals that indicate they are experts in their arenas. The seminar’s purpose is to instruct business people in best practices for using Social Media to stimulate sales and revenue while reducing marketing costs.
Topics covered in the seminar include:
• Public relations successes and failures
• Product and service research and development
• Business match making
• Web site analytics
• Online ad/produce placement
• Effective salesmanship
• Online target market segmentation
The Maryland Hispanic Business Conference is the foremost Hispanic Business event in the Washington, D.C. area. It services more than 20,000 Hispanic Businesses in Maryland, and has been growing since its inception in 1997. The event is a join collaboration of the Hispanic Chambers of Commerce and government agencies that support business and economic development.
There will be a variety of workshops, training and business sessions that will assist participants from all industries create opportunities and promote businesses relationship building. Attendees will have the chance to meet with top Hispanic entrepreneurs and increase visibility in the Hispanic Business Community.
Click here to learn more about the 2012 Hispanic Business Conference!
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