Complimentary Teleconference to Feature National Publicity Specialist Joan Stewart and Government Contracting Expert Gloria Larkin
Washington D.C. TargetGov will host a free national teleconference, “How to Cut Through the Clutter, Chatter & Confusion of Social Media”, on Tuesday, March 30, 2010 to help businesses implement effective campaigns targeting the government contracting market using social media. Joan Stewart, a nationally recognized media relations consultant will join Gloria Berthold Larkin, President of TargetGov an expert on government contracting to discuss how businesses can use new social media such as LinkedIn, Facebook and Twitter, along with more traditional tools, to improve their reputation and promote themselves.
The initiative of businesses to use popular social networking sites such as Facebook, LinkedIn, and Twitter has exploded in the past two years. However, the majority of companies fail to utilize all of the major marketing assets the sites provide. Larkin and Stewart will demonstrate the ins and outs of using these marketing tools to maximize business’s exposure and profits.
The live no-cost teleconference, “How to Cut Through the Clutter, Chatter & Confusion of Social Media” will be held nationwide on Tuesday, March 30, 2010 at 1:00 pm EST, 12:00 am CST, 11:00 am MST, and 10:00 am PST. Accompanying the free session is the all-inclusive, 30 page toolkit detailing successful social media strategies. All program participants are required to register on the TargetGov Website: http://www.targetgov.com/Content.asp?id=2811
Gloria Berthold Larkin is the President of TargetGov and the national Procurement Committee Co-Chair for Women Impacting Public Policy. She is an expert at government procurement and related business development and marketing services. Larkin was most recently awarded the 2010 Maryland Women in Business Champion of the Year by the U.S. Small Business Administration and a Maryland Top 100 Women Award by The Daily Record.
Joan Stewart, also known as The Publicity Hound, has an international following of more than 30,000 subscribers to her weekly ezine, “The Publicity Hound’s Tips of the Week” and is a publicity expert. Her website and blog have turned into high-traffic destinations for people who want help promoting a product, service, cause or issue.
About TargetGov:
TargetGov focuses on government procurement and related business development and marketing services including minority certification services, contract development (GSA Schedules, etc.), business development, proposal management and development, contract administration and expert federal contracting services. The parent company, MOA, provides corporate business development and marketing-related services including current customer analysis to determine profitability, client profiling, targeted prospect identification and list development, database, marketing plan and strategy development, graphic design, marketing communications and calendar development and execution (advertising, direct mail, fax, email, newsletters, postcards, brochures, etc.) Gloria Berthold Larkin is the author of "The Veterans Business Guide: How to Build a Successful Government Contracting Business." Visit http://www.targetgov.com/
About Joan Stewart:
Publicity expert Joan Stewart shows you how to use free publicity to establish your credibility, enhance your reputation, position yourself as an expert, sell more products and services, promote a favorite cause or issue, and position your company as an employer of choice. She explains how to use social networking such as Twitter and Facebook to promote your businesses, how to incorporate powerful social media tools such as video into your promotional campaigns, and how to develop strong relationships with journalists and broadcasters at traditional media outlets. Receive her free ezine, “The Publicity Hound’s Tips of the Week,” by email every Tuesday by subscribing at www.PublicityHound.com. Joan blogs at www.PublicityHound.net. Follow her on Twitter at http://Twitter.com/PublicityHound and on Facebook at http://www.facebook.com/joanstewart.
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Contact Information:
Gloria Berthold Larkin
President, TargetGov at Marketing Outsource Associates, Inc.
Direct: 410-579-1346
Toll-free: 866-579-1346
Cell: 410-262-5010
glorialarkin@targetgov.com
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