Monday, April 30, 2012
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TargetGov April 2012 Volume II Newsletter
Monday, April 16, 2012
TargetGov Announces New Webinar Topic: Using Press Releases and Public Relations to Build Government Business
Low Cost and Highly Effective Tactic Added to 2012 National Webinar Series
TargetGov announced today the addition of “Using Press Releases and Public Relations to Build Government Business” to the exclusive TargetGov Government Contracting Webinar series. The topic was created to enhance brand building and sales efforts within the government contracting market. The Webinar will focus on utilizing public relations strategies and tactics to spread appropriate targeted corporate messages within the federal government market. The new webinar is scheduled for April 23, 2012 and is available nationwide.
TargetGov’s April 23, 2012 webinar Using Press Releases and Public Relations to Build Government Business covers the development and use of very low cost public relations strategies to gain more business in the $500 billion federal contracting market. Using Press Releases and Public Relations to Build Government Business will provide all attendees with exclusive comprehensive knowledge regarding creating a press release, press release distribution, cultivating media opportunities, and using social media outlets specifically related to government contracting.
The April 23, 2012 national webinar will start at simultaneously at 10am PT, 11am MT, noon CT and 1pm ET and is hosted by Gloria Larkin, president of TargetGov and a nationally recognized business and marketing expert. Larkin said “The federal government is the world’s fortune one customer-spending more than any other single entity in the world. The information contained in Using Press Releases and Public Relations to Build Government Business will give actionable processes to use a little-understood method to effectively reach out to decision-makers. ”
For more information and to register please visit: http://www.targetgov.com.
Gloria Larkin, National Marketing and Business Expert, is President of Marketing Outsource Associates, Inc. (MOA) and its division, TargetGov. The TargetGov division focuses on government procurement and related business development and marketing services including strategic business development plans for civilian and executive agencies and the Department of Defense, tactical execution of the plans, federal marketing and sales training, contract development, proposal management, contract administration and expert federal contracting services. Larkin has been interviewed on MSNBC, quoted in the Wall Street Journal, Inc.com and TheStreet.com and is the author of two books: “The Basic Guide To the U.S. Federal Government” (book & Kindle) and “The Veterans Business Guide: How to Build a Successful Government Contracting Business” now in the fourth printing (book & Kindle).
Thursday, April 12, 2012
Gloria Larkin to be Honored With 2012 Top 100 Minority Business Enterprise Award
Columbia, MD April 12, 2012 – TargetGov announces today that Gloria Larkin, President of TargetGov at Marketing Outsource Associates, Inc. has been honored by The Center for Business Inclusion and Diversity (CBID) as one of the Top 100 Minority Business Enterprise (MBE) award winners. The award ceremony will be held on May 4, 2012 at 5:00pm in Adelphi, Maryland at the University of Maryland University College campus.
The prestigious Top 100 MBE awards recognize enterprising women and minority entrepreneurs who make significant contributions to local and national economies. Winners are selected based on their contributions to clients, professions, industries, and communities.
Mrs. Larkin was selected from hundreds of nominees due to her outstanding work as President of TargetGov, and tireless involvement on behalf of women as a board member of Women Impacting Public Policy (WIPP). “It’s an honor to be considered let alone be selected” states Mrs. Larkin, now a three time recipient of this prominent award. Barbara Kassoff, President and CEO of WIPP states “There is no doubt in my mind that Gloria will continue to be a leader and catalyst for change to the economic landscape in America.”
Gloria Larkin, National Marketing and Business Development Expert, is President of Marketing Outsource Associates, Inc. (MOA) and its division, TargetGov. The TargetGov division focuses on government procurement and related business development and marketing services including minority certification services, contract development, proposal management, contract administration and expert federal contracting services. Larkin has been interviewed on MSNBC, quoted in the Wall Street Journal, Inc.com and TheStreet.com and is the author of two books: “The Basic Guide To the U.S. Federal Government” (book & Kindle) and “The Veterans Business Guide: How to Build a Successful Government Contracting Business” now in the fourth printing (book & Kindle). For more information go to www.targetgov.com, or call 410-772-3914.
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